ABOUT EMANUEL
I’m a creative strategist and designer with a 360° approach to branding, marketing, and storytelling. I love bringing ideas to life - whether it’s building a brand from the ground up, shaping a campaign that connects with people, or designing visuals that make an impact. My work blends strategy, design, and data-driven insights to create brands and experiences that are not only visually compelling but also meaningful and effective. I thrive on collaboration, working closely with teams across different disciplines to ensure every project feels seamless, intentional, and built for success.
Lately, my focus has been on hospitality and lifestyle brands, helping to craft identities and experiences that leave a lasting impression. For the past 5 years I have worked on branding and marketing for world-class hotels and F&B concepts, including projects alongside Zaha Hadid Architects, Jose Andres, and Autograph Collection Hotels. my favorite projects focus on local culture and history - merging cultural storytelling with modern design, such as creating Dubai’s first Meso-American restaurant “Girl & the Goose”. Having worked across the U.S., Latin America, Europe, and the Middle East, I bring a global perspective to my work - blending creativity, art history, and strategy to help brands stand out and connect in a meaningful way.
In my spare time I research, write and illustrate mythologies from around the world such as The Popol Vuh.
QUICK OVERVIEW
Location New York City / Barcelona.
Education
Masters Degree - Design and Communications
- Elisava Design School, Barcelona
Bachelor of Arts - Computer Media
Bachelor of Arts - Communications Studies,
Minor in Fine Arts.
-University of California, San Diego
UI / UX Design Specialization - California Institute of the Arts (CALarts)
Skills
Brand Strategy, Creative Strategy, UI / UX Design, Graphic Design, Illustration and copy writing
Tools
Photoshop, Illustrator, Indesign, Figma, Miro,
Publications
The Popol Vuh: The Mayan Creation Story. Published 2019.
Languages:
Proficient in English and Spanish.
MORE ABOUT EMANUEL
RESEARCH & STRATEGY
When we clearly understand our subject matter, we can identify problems and create informed solutions. This is crucial is developing focused and effective design.
ART DIRECTION & DESIGN
Art directing is supervising and unify the vision of an artistic production as well as its interaction with copy, photography and even development. I have experience leading production teams.
ILLUSTRATION
My education in Fine Arts has exposed me to a variety of styles and medias. I hand draw, mock up, story board and sketch. I also create vector art that can scale to any size.
SOFTWARE SKILLS
The Adobe Creative Suite is second nature to me as I have been using it for over a decade now. I also use web design tools such as Figma, Webflow and website building products.
WEB DESIGN
I have created over 30 websites in the span of my career as a designer. I have also worked with several web agencies in NYC and for clients all around the world.
TEAM PLAYER
Freelancing has allowed me to collaborate with marketing teams and developers from around the world. As an Art Director at agencies, I have learned to lead teams and projects to fruition.